MSME Power Play webinar organised by GRO MSME focused on digital transformation,
compliance, financial planning, customer-centric growth, and sustainable business
strategies for Indian MSMEs.
Webinar Report — MSME Power Play: How to Win in Today’s Market
Organised by: GRO MSME
Date: 17th September 2025
Speakers
Mr. Ashok Jha
CA H. K. Gupta
Convener: CA Sunil Aggarwal
Key Takeaways
Adaptability: MSMEs must remain flexible and open to innovation.
Digitalization: Leveraging technology is no longer optional but essential.
Financial Planning: Proper compliance and tax planning are crucial for long-term sustainability.
Customer Focus: Building trust and delivering value leads to business resilience.
Networking & Collaboration: Partnerships can open new opportunities for collective growth.
About the Webinar
GRO MSME organised a knowledge-packed webinar on “MSME Power Play: How to Win in Today’s Market”,
focusing on strategies and insights to empower Micro, Small, and Medium Enterprises (MSMEs).
The session guided entrepreneurs and business owners to navigate competitive challenges, explore growth opportunities,
and adapt to changing market dynamics.
Objectives of the Webinar
To discuss the challenges MSMEs face in the current competitive business environment.
To share strategies and success stories that help MSMEs thrive.
To provide insights on financial planning, compliance, and operational excellence.
To motivate MSMEs towards innovation, collaboration, and resilience.
Key Highlights
a. Opening Remarks
CA Sunil Aggarwal, the Convener, welcomed participants and highlighted the importance of
knowledge-sharing platforms for the MSME sector. He emphasized that today’s market demands
agility, compliance, and smart financial management.
b. Insights by Mr. Ashok Jha
Stressed the importance of adopting digital tools and technology to remain competitive.
Encouraged MSMEs to focus on customer-centric approaches and value creation.
Shared practical tips on market positioning and branding.
c. Insights by CA H. K. Gupta
Spoke on the importance of financial discipline, compliance, and tax planning.
Highlighted common mistakes MSMEs make while scaling their business.
Advised on building strong financial documentation to gain investor and banking confidence.
d. Interactive Session
Participants actively engaged with questions on market strategies, financial challenges,
and digital adoption. Speakers responded with practical solutions, making the session highly valuable.
Conclusion
The webinar successfully delivered actionable insights and created awareness among MSMEs about
strategies to survive and thrive in today’s competitive market. The knowledge shared by experts
will help entrepreneurs make informed decisions, enhance their business practices, and prepare for sustainable growth.